Skills & Expertise

My work focuses on stabilizing complex digital. platforms, driving structured execution, and improving growth and monetization outcomes across subscription and cross-platform ecosystems. My experience is rooted in media, fintech, and telecom, but these skills translate across industries, and I’m actively open to new verticals.

Tools & Platforms

Product Delivery & Roadmapping: Jira, Confluence, Monday.com, Aha! | Agile: Scrum & Kanban
Growth & Analytics: GA4, Firebase, Amplitude, MixPanel, Marfeel, Looker
Mobile & Cross-Platform Ecosystems: iOS, Android, React Native, Roku, Fire TV, tvOS
App Store & Release Management: App Store Connect, Google Play Console
Subscription, Entitlements & Monetization: Piano (subscription management, paywall & entitlements), In-App Payments, Oracle Financials, User Registration & Onboarding Flows
Design & Collaboration: Figma, Zeplin, Miro
Content & CMS Platforms: Arc Composer, Payload, WordPress
Engagement & Messaging: Airship
AI & Automation: ChatGPT, Copilot, Gemini, Claude — applied for documentation, workflow automation, and analysis

Product Leadership & Execution

Lead cross-platform product delivery across mobile, web, CTV/OTT, and enterprise environments.
Drive execution from strategy through launch, including release readiness, platform stabilization, and operational discipline.
Lead structured Agile delivery across complex, cross-functional environments, improving prioritization, execution clarity, and release predictability.
Coordinate engineering, UX, QA, growth, and business stakeholders to deliver scalable, high-quality products.

Growth, Monetization & Experimentation

Optimize subscription and paywall performance through structured experimentation and conversion analysis.
Use data and behavioral insights to guide product decisions, improve engagement, and strengthen conversion outcomes.
Improve onboarding, in-app engagement, and funnel performance through targeted growth initiatives.

Platform & Product Operation

Establish QA foundations, structured testing practices, and release management frameworks for complex product environments.
Improve delivery predictability, reduce execution risk, and strengthen cross-team operational alignment.
Translate platform complexity into scalable product processes and disciplined execution.

Strategy, UX & Product Thinking

Translate business goals into clear product strategy, roadmap direction, and execution priorities.
Improve user journeys and product usability to increase engagement, retention, and product value.
Balance user needs, business priorities, and technical feasibility in product decision-making.

Technology, Data & Modern Product Enablement

Leverage analytics, experimentation, and data insights to guide product and growth decisions.
Apply automation and generative AI to improve product workflows, documentation, and analysis.
Strong foundation in subscription ecosystems, digital platforms, and monetized product models.

Certified Scrum Product Owner (CSPO)